라네즈 서울ra·ne·jeu seo·ul · LANEIGE seoul

Laneige's first global flagship, a Myeongdong shop opened in June 2026 where you book a slot to have a lip mask, cushion or cream mixed for you on the spot.

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라네즈 서울 (ra·ne·jeu seo·ul) is at 명동8길 8 and went into full operation on 5 June 2026 after a preview period for overseas customers (전자신문). It is the Amorepacific brand's first global flagship, built around three bespoke services booked on Laneige's website: a lip sleeping mask whose scent you blend yourself from 45 combinations on a temperature-controlled machine; a cushion matched after a one-to-one colour analysis from 150 colour data points and assembled by a robot in the shop; and a cream skin toner chosen from 25 combinations after an AI skin scan, ready in about 20 minutes (뉴스락 and 전자신문, 5 June 2026).

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Neither article gives floor plans, hours or prices for the services. Book first and check the site.

하는 법How to

Reserve a bespoke slot on Laneige's site before you come; walk-ins can still shop the shelves.

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비스포크 예약했어요.

I have a bespoke booking.

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출처Receipts

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  • 라네즈, 명동에 첫 글로벌 플래그십 라네즈 서울 오픈, 전자신문, Jun 5, 2026Open
  • 아모레퍼시픽 라네즈, 명동에 글로벌 플래그십 스토어 오픈, 뉴스락, Jun 5, 2026Open

Last checked Nov 4, 2026.

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