광야서울gwang·ya·seo·ul · KWANGYA@SEOUL

SM Entertainment's flagship store in the basement of its Seongsu headquarters: albums, official merch, light sticks and photo zones for its artists.

Seoul Forest, Suin-Bundang line, exit 5, 73 m10:30 to 20:00 daily; closed on Seollal and Chuseok
地図

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것ざっくり

광야서울 (gwang·ya·seo·ul), written KWANGYA@SEOUL by the store, is in the basement of the 디타워 at 왕십리로 83-21, the Acro Seoul Forest building where SM Entertainment has its Seongsu offices. SM's affiliate SM Brand Marketing announced it on 15 November 2022 as its second flagship, opening on 17 November, with albums, official merchandise, displays built on the artists' content, a 광야 fragrance to test, an artist-narrated audio guide and AR message stickers for the guestbook.

くわしく

Visit Seoul lists it open 10:30 to 20:00 every day, closed only on Seollal and Chuseok, with a media zone, an AR guestbook, four-cut photo frames and transparent OLED screens. The Korea Tourism Organization's page adds official light sticks, albums, beauty, fashion and lifestyle goods to what is sold.

하는 법やり方

Seoul Forest station on the Suin-Bundang line, exit 5, 73 metres, then down to B1. Holiday closures are posted on the store's Instagram, kwangya_seoul. The store answers on 02-6233-6729.

말ことば

こう言う
응원봉도 있어요?

Do you have light sticks?

こう聞こえる
포토카드는 랜덤이에요.

The photocards are random.

어디行く

광야서울KWANGYA@SEOUL
주소
서울 성동구 왕십리로 83-21 B1
역
Seoul Forest, Suin-Bundang line, exit 5, 73 m
시간
10:30 to 20:00 daily; closed on Seollal and Chuseok

ひとこと Holiday closures go up on Instagram first; the four-cut photo frames are inside.

確認 2026/11/04

독자みんな

読み終えて、あなたは

출처出どころ

3 出どころ
  • Kwangya@Seoul, Visit SeoulOpen
  • Kwangya Seoul (광야 서울), 한국관광공사 (Korea Tourism Organization, Spanish site)Open
  • SM엔터, 서울 성수동에 플래그십 스토어 '광야@서울' 개관, SM브랜드마케팅 (SM Brand Marketing), 2022/11/15Open

最終確認 2026/11/04.

トーク

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