2026 소공인 디깅위크so·gong·in di·ging·wi·keu · 2026 Soongongin Digging Week

A four-day government fair in two Seongsu buildings, 4 to 8 November 2026, where about a hundred small Korean makers of fashion, beauty and food sell at a pop-up.

Seongsu, line 2
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D-5

Nov 4, 2026 – Nov 9, 2026

것The deal

2026 소공인 디깅위크 (so·gong·in di·ging·wi·keu) is the Ministry of SMEs and Startups' results fair for its small-maker sales programme, held from 4 to 8 November 2026 at two Seongsu sites the ministry calls Y173 and the former 비젼모터스. ChosunBiz and Asia Today both reported it on 3 November: the ministry and the Korea SME distribution agency worked with Musinsa and Oasis to pick 120 makers in fashion, beauty and food this year, and the week shows the results.

More about it

The programme has two parts. An audition for 24 makers runs a beauty live-commerce round and a food blind tasting on 4 November, a fashion runway on 5 November, and awards for twelve winners on 6 November. From 5 November a pop-up store with about a hundred makers opens, dressed as a laboratory, with games (digging with a shovel, guessing weights and lengths) and gifts of products, samples and souvenirs worth up to 300,000 won for participants. Named brands include the streetwear label 지크립 by 플레이즈, the make-up tools brand 키미 by 프링즈, and the red-bean maker 소적두.

하는 법How to

The notices give the venues as Y173 and the former 비젼모터스 in 성수동 without street addresses or opening hours, and say nothing about tickets or booking. Search the ministry's channels for the day's schedule before you go.

말Lines

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팝업은 5일부터예요?

Does the pop-up start on the 5th?

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체험하고 가세요, 선물 드려요.

Try it before you go, there's a gift.

언제When

Venue
성수동 · Seongsu-dong · 성수동 Y173, 구 비젼모터스 일대

어디Go

2026 소공인 디깅위크2026 Soongongin Digging Week
역
Seongsu, line 2
메모
The notices name the venues as Y173 and the former 비젼모터스 in Seongsu-dong; no street address or hours were published.
checked Nov 4, 2026

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출처Receipts

2 Receipts
  • 패션·뷰티·식품 유망 소공인 한자리에…중기부, '디깅위크' 개최, 조선비즈 (ChosunBiz), Nov 3, 2026Open
  • 중기부, 성수동서 '2026 소공인 디깅위크' 개최, 아시아투데이 (Asia Today), Nov 3, 2026Open

Last checked Nov 4, 2026.

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